FIMILIA –
CORPORATE DESIGN
FIMILIA stands for bank-independent advice combined with the aspects of a modern family office. FIMILIA is the personal financial boutique.
Our goal was to develop a corporate design that would present FIMILIA's unique professionalism in a contemporary guise.
Our design vision focused on a minimalist modern design with an optimistic elegant color palette. The selected colors exude confidence and stability. The logo, inspired by the fragmented elements on Euro bills, gives the design a subtle connection to the world of finance. The symbol logo, the fingerprint, emphasizes the individual nature of FIMILIA's advice and symbolizes the uniqueness of each client.
The result is a timeless corporate design that foregrounds FIMILIA's professionalism and strongly distinguishes the brand from the competition without neglecting the personal touch.
Corporate Design, Logo Design, Art Direction, Packaging Design, Marketing
